How to Stay Relevant in a Trending Digital Environment
Nowadays, it seems like most every consumer, and certainly every business, has a blog, vlog, or bot. We live in the age of trending social media, and it seems …
Category: Branding
A Review of Online Reviews and Why You Should Take Them Seriously
From mobile phones to vet services, online reviews are an ever-common part of consumers’ purchasing decisions. In fact, studies show that 90% of consumers read online reviews before making new …
An Introduction to Online Business Risk Management
December 17, 2019
Advertising, Blogging Tips, Branding, eCommerce Business, Online Business
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An Introduction to Online Business Risk Management Online business risk management is something that you need to familiarize yourself with, as there are many different risks that can affect …
How to Create a Good e-Commerce Value Proposition
As this demand for individual experience continues to grow, it’s important for blogs and e-commerce businesses to take the time to ensure that they have a value proposition that …
The Influence of Using the Psychology of Colors in Branding
The psychology of colors in branding play a significant role. The colors with which a website is designed have an influence over your lead conversion rates. Using colors meticulously …
How to Dramatically Improve Your Ecommerce Brand Image
Thanks to the rise of mobile devices, consumers can connect with ecommerce businesses from anywhere. They can research your ecommerce brand whenever they want and reach out for customer …
Your Brand Story: How to Dramatically Increase Your Following by Sharing it
Why do people buy from you rather than your competition? Why should they? Do you give them a good reason to? Think about why you made your last purchase, …
Are These 6 eCommerce Copywriting Mistakes Holding Back Sales?
December 21, 2018
Analytics, Blogger, Blogging Tips, Branding, Conversion Rate, SEO Mistakes
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E-commerce has been on the rise since it allows anyone to run their own online store and sell products that they are passionate about. Unlike traditional brick and mortar …
6 Top Notch SEO Hacks Proven to Simply Work Like Crazy
SEO does not have to be very difficult to learn and utilise, even though it can be a time-consuming and tiresome task. There are SEO hacks that can help …
How To Build Your Brand On Instagram: The Ultimate Guide
Feel like your Instagram marketing has no direction at all? Are you randomly choosing what visuals to share each day? Do you think it’s time that you take your …
4 Surefire Ways to Expand Your Blog Using Creative Video Content
Besides earning an income, the biggest challenge faced by bloggers today is attracting and sustaining a substantial audience. The interest of viewers is often fickle, so cultivating loyalty to …
How Anyone Can Use Personal Branding To Earn Passive Income
Using personal branding to earn passive income is extremely effective, but underutilized. When most people think of building passive income streams they think of a lifestyle business or niche …
Using Video To Promote Your Brand’s Message To More Users
Online content is flooded with videos. This only shows that using video to promote your brand can be an effective strategy for a new company that is trying to …
How to Make a Mark with Outstanding Online Branding
When every digital plate is overflowing with information, brand building becomes a vexing challenge. This tells us that building a strong personal brand online is just as important (if not more) as …
How To Build Your Own Brand – Even If you’re A Nobody
Image source: Flickr The idea of how to build your own brand originated as a career concept with executive-level business people. In order to get further ahead and one-up …