How to Write SEO Articles
Learning how to write SEO articles is a must for a blog’s fast growth and increased rankings. It is very difficult to write SEO articles for humans and having search bots in mind for good search engine rankings.
Today I’m going to show you how to write SEO articles for humans and Google bots and get good rankings without stuff!ing keywords needlessly all over your post.
Don’t be afraid when you hear name of SEO, it is not a rocket science or an art.
It is just all about making the article easy to understand/use for the user.
You have to implement all the things which will make it easy to read/implement/use the article.
Still there are no exact methods which will float your article on top of SERP (Search Engine Results Page).
There are instructions and cautions available, using what we have to write our article and make it rank well.
Write an SEO Title
It all starts with title of your article.
It should not be over optimized nor less optimized.
Have your main keyword in the title, which is very important.
Just include the keyword once, not even twice, as it will look a bit over optimized and may lead you to a penalty.
Permalink of The Article
Secondly, the other most important task to do is, include main keyword in URL (aka permalink) of the post.
Try to make the permalink as short as possible, but remember, make it easy to understand for the human. Always have humans in mind while writing SEO articles.
A long permalink doesn’t work well here, so make it of max around 60-100 characters in total, which is a healthy number.
Optimizing the Content for Search Engines (Critical Part)
SEO optimizing the content is the most crucial part of the SEO job.
There’s nothing hard in this part, but you should be well maintained, nor less nor more.
It all starts with the first line, including your main keyword in the first line is a good practice.
Then continue writing the article. When required bold your main keyword and the relative keywords.
It is not that write the same keyword again and again, that will look boring to users and over optimized for search engines.
Instead, make a list of related keywords to your main keyword. Include them in your article at times.
One more thing is that, give links to related webpages or links which will make the copy interesting and SEO bots also love it.
Don’t write too short content, Search Engine Bots like in-depth articles, around 600 word is enough.
May be you’ll say me that why did I not make this article of big length, but let me tell you, it is not must to write big articles, it is just a recommendation!
After your article is finished, proofread the copy.
Correct spelling and grammatical if there are any.
At the end, include the main keyword in your SEO article.
And tada! you’ve just learned how to write SEO articles!
Publish, promote, and have fun getting good rankings!
Yeah, I forgot one thing, including images with keyword relevant alt tags also improves your article.
Remember one thing, always create a unique, natural article-not an over optimized one! One way to make sure your content is unique-because Google will penalize you for duplicate content-is to avoid plagiarism using Grammarly.
Okay, now one last extra tip, 😉 Build some backlinks(aka inbound links) to your articles after publishing, that will also boost your rankings-so head on over to my article on how to build backlinks.
Well put Jafar.
Throwing your keywords into your post is a great idea. But have you forgot the SE impression part?
Meta Descriptions are something you should not forget and must give Top Priority to.
Hi Amal,
Content is the king of all.
Meta Descriptions were very imp. before, but not now, for bots, its not much important, and if you've written good content, then even SE's will create Meta Descriptions for you to show to humans.
Thanks for commenting!
Metas are something you should give priority to in the present time bro.
Search Engines doesn't automatically create meta descriptions, they just take the first sentences as them.
I don't agree with that, Metas where imp in past, not now.
And, SE's don't show first sentence as the META, they show up a sentence from page which is related to the search. SE's are smarter than us, so its better to leave creating meta's job for them.
I'm not saying that we should not create meta tags, I'm saying that they are not much important as they were before!
Well written post Jafar. Quality and unique content is always king even after any Google updates.
My opinion is to write for humans and cater that for search engines.. optimizing it just for search engines is not at all a good idea..
In writing for content, it is important to write in your own voice. Readers return when they can relate to the personality behind the written words. Writing with SEO in mind can sometimes restrict the natural flow of words. Through constant practice, you can get the hang of it.
Really good piece about SEO writing. I must say SEO content writing has gone beyond what it was a few years ago. It goes beyond optimizing for the search engines. Right now you will need to know how to optimize for both the search engines and the humans who read that content.
Thanks for sharing.
It is true that description meta tag is not important today since the search engines do not use it in ranking the article, however, once your article gets a good ranking, what you put there will help in driving traffic to your site. It's one thing to rank but another for the searcher to click through to your site.
For this I don't advocate leaving the description meta tag in the hands of the search engines. Craft an enticing description and you will pull in more traffic even if you are ranking at #9! 🙂
Hey, Chadrack,
Thanks for diving in, yeah, they are useful for the users, so we should implement them!
Thanks for commenting! 🙂
Hi Sarah,
Hey, I don't agree this myth, will write a big post on that, WHO IS KING 😉
Well, thank you for commenting!
Hi King,
Yeah, We should write for users and maintain it for search engines, That's it!
Hi Dallas,
Writing in our own voice is what makes us stand out of the crowd, that's what makes us successful in blogging 😉
Yeah, Now the SEO work is not like before, that just underlining few text was making you appear at first page of Google, at that time, there was less competition, now we have millions of competitive pages, which we have to outrank.
But most important is the humans, so first priority should be humans only 🙂
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